nScreenNoise – 3 reasons 2023 CTV ad spend will grow by 21%nScreenMedia
IAB Buyers' Survey: CTV To Lead 2023 Ad Growth, At 14.4%, Linear To Dip 6.3% 11/18/2022
Connected TV in 2023: Why You Can't Afford to Miss Out
CTV Growth Means The Best Days Ahead for Ad-Supported TV - Advertiser Perceptions
Ad-Supported CTV Platforms Rise 55% In Time Spent, Ad-Free Streaming Down 30% 02/24/2023
Digital Ad Spending Declined In November, Linear TV Falls To 35% Share 12/21/2022
US Adults Will Spend Almost 2 Hours a Day With CTV Devices in 2023 - MNTN
Connected TV in 2023: Why You Can't Afford to Miss Out
TV viewers swap ad-supported TV for ad-free streaming through 2025nScreenMedia